Why Do Americans Use Social Media?

These days, “66%, two-thirds of online adults, use social media platforms such as Facebook, Twitter, MySpace or LinkedIn,” states the latest  PEW Research report.  And while we are thinking about how we can leverage social media at academic institutions to support research, for example to foster internal communication and knowledge sharing, the report adds numbers to some of the known reasons that motivate people to use social media.

(The 66%) say that connections with family members and friends (both new and old) are a primary consideration in their adoption of social media tools. Roughly two thirds of social media users say that staying in touch with current friends and family members is a major reason they use these sites, while half say that connecting with old friends they’ve lost touch with is a major reason behind their use of these technologies.

Other factors play a much smaller role: 14% of users say that connecting around a shared hobby or interest is a major reason they use social media and 9% say that making new friends is equally important. Reading comments by public figures and finding potential romantic partners are cited as major factors by just 5% and 3% of social media users, respectively.

See the full report for more details, including differences among age and ethnic groups when it comes to what they value most in social media.

Revamping Education: Where Are We Going With Online Learning?

Class Differences

How Online Innovators Are Disrupting Education” is the title of an interesting article published on the HBR blog that describes the rise of online learning in the U.S.

In fact, Education Department data from last year reported that ”students in online conditions performed modestly better, on average, than those learning the same material through traditional face-to-face instruction.”

Other report findings include:

  • According to the 2010 Sloan Survey of Online Learning, approximately 5.6 million students took at least one web-based class during the fall 2009 semester, which marked a 21% growth from the previous year. That’s up from 45,000 in 2000 and experts predict that online education could reach 14 million in 2014.
  • Almost two-thirds of for-profit institutions now say that online learning is a critical part of their long term strategy.
  • The 21%growth rate for online enrollments far exceeds the 2% growth in the overall higher education student population.
  • Nearly one-half of institutions report that the economic downturn has increased demand for face-to-face courses and programs.
  • Three-quarters of institutions report that the economic downturn has increased demand for online courses and programs.

View the full report

Do You Suffer From Decision Fatigue? – NYTimes.com

Do You Suffer From Decision Fatigue? – NYTimes.com.

This is sort of off-topic, but I thought worth sharing.

A while ago, someone forwarded this article to me and I just re-read it. Interesting stuff – and some food for thought for how we work and deal with things during the day.

On the work front — the research suggests scheduling meetings in the morning versus late afternoon and not to be low on blood sugar may be the best plan for a good productive meeting.  I guess bringing those cookies to meetings could have a multi-pronged effect.  People love cookies and will be more apt to come to your meeting in the first place if there is food, and the glucose hit may help folks make better decisions.

On a  more personal note, I now know that the “low blood sugar excuse” that I give my kids and husband when I’m cranky has some science behind it.  At the end of a long day, I know to make sure I’m fueled up before the barrage of small decisions thrown at me by the kids when they get home.

No matter how big or small the decisions are during the day, if they all deplete one’s will power, I’ll be thinking a bit more about the advice at the end of this article:  “… people with the best self-control are the ones who structure their lives so as to conserve willpower. They don’t schedule endless back-to-back meetings. They avoid temptations like all-you-can-eat buffets, and they establish habits that eliminate the mental effort of making choices. Instead of deciding every morning whether or not to force themselves to exercise, they set up regular appointments to work out with a friend. Instead of counting on willpower to remain robust all day, they conserve it so that it’s available for emergencies and important decisions. “

Tools for Team Science

Some recent sites that I’ve seen with resources for team science:

Keys to a Successful Data Repository

Recently, Cameron Neylon posted an interesting article on his blog, reflecting on some of the challenges in building a data repository:

One of the problems with many efforts in this space is how they are conceived and sold as the user. “Making it easy to put your data on the web” and “helping others to find your data” solve problems that most researchers don’t think they have. Most researchers don’t want to share at all, preferring to retain as much of an advantage through secrecy as possible. Those who do see a value in sharing are for the most part highly skeptical that the vast majority of research data can be used outside the lab in which it was generated. The small remainder who see a value in wider research data sharing are painfully aware of how much work it is to make that data useful.

A successful data repository system will start by solving a different problem, a problem that all researchers recognize they have, and will then nudge the users into doing the additional work of recording or allowing the capture of the metadata that could make that data useful to other researchers. Finally it will quietly encourage them to make the data accessible to other researchers. Both the nudge and the encouragement will arise by offering back to the user immediate benefits in the form of automated processing, derived data products, or other more incentives.

He goes on to discuss how the system needs to be as simple as possible, and as automated as can be.  He also mentions a few tools that could help in this process.  All in all, required reading for those of us interested in this domain space.

Have you heard of the Crowdsortium?

It’s a group of currently more than 75 crowdsourcing industry practitioners that share “best practices, education, data collection and public dialog.” Interesting for us, as problems become more complex, the Consortium could be helpful in defining the right crowdsourcing model for future crowdsourcing needs at UCSF and CTSI.

The Crowdsortium aims to provide each of these constituents with the knowledge, data and best practices to get the most out of participating in crowdsourcing.

The Crowdsortium recognizes that the crowdsourcing ecosystem is comprised of five participants: funders, practitioners, customers, the crowd and researchers.

As the problems crowdsourcing address become more complex, so do the problems that the crowdsourcing ecosystem face.

For example:                                                                         THE CROWDSOURCING ECOSYSTEM

• What crowdsourcing model should we use?
• How do we handle intellectual property rights?
• How do we logistically manage international participants?
• How do we fairly reward participants for their work?
• What are the benefits of monetary versus non-monetary rewards?
• How can game mechanics influence crowd dynamics?
• Should the crowd be anonymous or individually identified with their real names?

Anyone may participate in the public forums, feeds and email lists related to this website, members, however, enjoy additional benefits. Membership is currently available for funders, practitioners, customers and researchers at no cost. More at http://www.crowdsortium.org/

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